(FAQ)
Frequently Asked Questions
What is Forma®?
Forma® is the premier culinary and event design brand of SEV Group, seamlessly integrating luxury catering, bespoke banqueting, and sophisticated event production within a single, flawless organizational system engineered to execute events of any scale.
How does the Forma® experience elevate itself beyond traditional catering services?
Beyond the culinary proposition, we integrate design, entertainment, operational direction, technical production, and event coordination within a single, seamless organizational structure.
Where does Forma® operate?
Our operational base is in Milan, yet we curate events and catering services throughout Italy.
How long have you been operating in the events industry?
The operational philosophy behind Forma® is refined by over 25 years of distinguished expertise in luxury hospitality and high-profile events.
Which types of events do you cater for?
We curate corporate events, meetings, conventions, openings, weddings, and private receptions.
Which destinations and venues do we curate?
We are pleased to operate within exclusive SEV Group or partner venues, corporate spaces, historic estates, private residences, public spaces, or handpicked locations throughout Italy.
What is Forma®?
Forma® is the premier culinary and event design brand of SEV Group, seamlessly integrating luxury catering, bespoke banqueting, and sophisticated event production within a single, flawless organizational system engineered to execute events of any scale.
How does the Forma® experience elevate itself beyond traditional catering services?
Beyond the culinary proposition, we integrate design, entertainment, operational direction, technical production, and event coordination within a single, seamless organizational structure.
Where does Forma® operate?
Our operational base is in Milan, yet we curate events and catering services throughout Italy.
How long have you been operating in the events industry?
The operational philosophy behind Forma® is refined by over 25 years of distinguished expertise in luxury hospitality and high-profile events.
Which types of events do you cater for?
We curate corporate events, meetings, conventions, openings, weddings, and private receptions.
Which destinations and venues do we curate?
We are pleased to operate within exclusive SEV Group or partner venues, corporate spaces, historic estates, private residences, public spaces, or handpicked locations throughout Italy.
What is Forma®?
Forma® is the premier culinary and event design brand of SEV Group, seamlessly integrating luxury catering, bespoke banqueting, and sophisticated event production within a single, flawless organizational system engineered to execute events of any scale.
How does the Forma® experience elevate itself beyond traditional catering services?
Beyond the culinary proposition, we integrate design, entertainment, operational direction, technical production, and event coordination within a single, seamless organizational structure.
Where does Forma® operate?
Our operational base is in Milan, yet we curate events and catering services throughout Italy.
How long have you been operating in the events industry?
The operational philosophy behind Forma® is refined by over 25 years of distinguished expertise in luxury hospitality and high-profile events.
Which types of events do you cater for?
We curate corporate events, meetings, conventions, openings, weddings, and private receptions.
Which destinations and venues do we curate?
We are pleased to operate within exclusive SEV Group or partner venues, corporate spaces, historic estates, private residences, public spaces, or handpicked locations throughout Italy.
What is the investment for a bespoke catering service for an event?
Pricing is determined by the number of guests, the type of service, and the level of the culinary experience. Each project is bespoke, thoughtfully crafted to reflect the specific requirements of the event.
Would it be possible to arrange catering service only?
Yes. We can provide catering exclusively, or oversee the entire project, including event planning, production, and entertainment.
Do you also offer bar and mixology services?
Yes. The beverage offering includes a wine bar, cocktail bar, and professional mixology, curated in harmony with the culinary offering.
Do you also arrange entertainment for events?
Yes. We do not rely on external suppliers, but rather develop the artistic direction and entertainment concept in-house, while also personally curating the culinary offering. Alongside dedicated chefs and culinary teams, we collaborate with selected musicians, DJs, and artists chosen to integrate seamlessly and harmoniously into the event concept.
Is it possible to fully customize the menu?
Yes. Each culinary proposal is bespoke, carefully tailored to the nature of the event, the seasonality, and the client’s preferences.
Which destinations do you curate events for?
We operate throughout the whole of Italy, with unparalleled expertise in organizing bespoke events in Milan and in our exclusive, highly curated destinations, including Lake Orta, Lake Como, Portofino, the Langhe and Monferrato wine regions, and Tuscany.
What is the investment for a bespoke catering service for an event?
Pricing is determined by the number of guests, the type of service, and the level of the culinary experience. Each project is bespoke, thoughtfully crafted to reflect the specific requirements of the event.
Would it be possible to arrange catering service only?
Yes. We can provide catering exclusively, or oversee the entire project, including event planning, production, and entertainment.
Do you also offer bar and mixology services?
Yes. The beverage offering includes a wine bar, cocktail bar, and professional mixology, curated in harmony with the culinary offering.
Do you also arrange entertainment for events?
Yes. We do not rely on external suppliers, but rather develop the artistic direction and entertainment concept in-house, while also personally curating the culinary offering. Alongside dedicated chefs and culinary teams, we collaborate with selected musicians, DJs, and artists chosen to integrate seamlessly and harmoniously into the event concept.
Is it possible to fully customize the menu?
Yes. Each culinary proposal is bespoke, carefully tailored to the nature of the event, the seasonality, and the client’s preferences.
Which destinations do you curate events for?
We operate throughout the whole of Italy, with unparalleled expertise in organizing bespoke events in Milan and in our exclusive, highly curated destinations, including Lake Orta, Lake Como, Portofino, the Langhe and Monferrato wine regions, and Tuscany.
What is the investment for a bespoke catering service for an event?
Pricing is determined by the number of guests, the type of service, and the level of the culinary experience. Each project is bespoke, thoughtfully crafted to reflect the specific requirements of the event.
Would it be possible to arrange catering service only?
Yes. We can provide catering exclusively, or oversee the entire project, including event planning, production, and entertainment.
Do you also offer bar and mixology services?
Yes. The beverage offering includes a wine bar, cocktail bar, and professional mixology, curated in harmony with the culinary offering.
Do you also arrange entertainment for events?
Yes. We do not rely on external suppliers, but rather develop the artistic direction and entertainment concept in-house, while also personally curating the culinary offering. Alongside dedicated chefs and culinary teams, we collaborate with selected musicians, DJs, and artists chosen to integrate seamlessly and harmoniously into the event concept.
Is it possible to fully customize the menu?
Yes. Each culinary proposal is bespoke, carefully tailored to the nature of the event, the seasonality, and the client’s preferences.
Which destinations do you curate events for?
We operate throughout the whole of Italy, with unparalleled expertise in organizing bespoke events in Milan and in our exclusive, highly curated destinations, including Lake Orta, Lake Como, Portofino, the Langhe and Monferrato wine regions, and Tuscany.
How does the quotation request process work?
By completing the form on SEV Group’s corporate website, we can gather the essential details of your event and send you an initial comprehensive, meticulously detailed proposal, which we will then refine as we delve deeper into the specifics of the project.
Would it be possible to meet with you before planning the event?
Certainly. We would be delighted to welcome you to FORMA® Factory, where we host curated gastronomic tastings, bespoke mixology previews, and exclusive artistic showcases, allowing us to collaboratively shape and bring your vision to life.
How many guests can you accommodate?
Our venue is designed to host events of every scale, from intimate receptions to large corporate gatherings. We have curated exclusive dinners for two and managed catering services for institutional events welcoming thousands of guests.
How far in advance should an event be planned?
For complex events, we recommend beginning planning several months in advance, although we can also manage projects on very short timelines. In some cases, we have organized events for hundreds of guests in less than a week.
Do you host corporate events in Milan?
Yes. Milan serves as our operational base, and we regularly deliver meetings, conventions, corporate dinners, and major corporate events in the city and throughout Italy.
Do you also handle the complete organization of the event?
Yes. We can oversee the entire project: catering, spatial and material design, entertainment, technical production, operational coordination, and event production direction.
How does the quotation request process work?
By completing the form on SEV Group’s corporate website, we can gather the essential details of your event and send you an initial comprehensive, meticulously detailed proposal, which we will then refine as we delve deeper into the specifics of the project.
Would it be possible to meet with you before planning the event?
Certainly. We would be delighted to welcome you to FORMA® Factory, where we host curated gastronomic tastings, bespoke mixology previews, and exclusive artistic showcases, allowing us to collaboratively shape and bring your vision to life.
How many guests can you accommodate?
Our venue is designed to host events of every scale, from intimate receptions to large corporate gatherings. We have curated exclusive dinners for two and managed catering services for institutional events welcoming thousands of guests.
How far in advance should an event be planned?
For complex events, we recommend beginning planning several months in advance, although we can also manage projects on very short timelines. In some cases, we have organized events for hundreds of guests in less than a week.
Do you host corporate events in Milan?
Yes. Milan serves as our operational base, and we regularly deliver meetings, conventions, corporate dinners, and major corporate events in the city and throughout Italy.
Do you also handle the complete organization of the event?
Yes. We can oversee the entire project: catering, spatial and material design, entertainment, technical production, operational coordination, and event production direction.
How does the quotation request process work?
By completing the form on SEV Group’s corporate website, we can gather the essential details of your event and send you an initial comprehensive, meticulously detailed proposal, which we will then refine as we delve deeper into the specifics of the project.
Would it be possible to meet with you before planning the event?
Certainly. We would be delighted to welcome you to FORMA® Factory, where we host curated gastronomic tastings, bespoke mixology previews, and exclusive artistic showcases, allowing us to collaboratively shape and bring your vision to life.
How many guests can you accommodate?
Our venue is designed to host events of every scale, from intimate receptions to large corporate gatherings. We have curated exclusive dinners for two and managed catering services for institutional events welcoming thousands of guests.
How far in advance should an event be planned?
For complex events, we recommend beginning planning several months in advance, although we can also manage projects on very short timelines. In some cases, we have organized events for hundreds of guests in less than a week.
Do you host corporate events in Milan?
Yes. Milan serves as our operational base, and we regularly deliver meetings, conventions, corporate dinners, and major corporate events in the city and throughout Italy.
Do you also handle the complete organization of the event?
Yes. We can oversee the entire project: catering, spatial and material design, entertainment, technical production, operational coordination, and event production direction.
Reception Hours
By appointment only
Monday–Friday: 09:00–18:00
Sat-Sun: We are unavailable to receive guests.
Quotation Requests
Suppliers
Phone / WhatsApp
Conceived. Crafted. Performed.
Passed on exclusively through whispered recommendations.
We choose to invest in exquisite cuisine, flawless production, and the seamless execution of our events. We prefer to let our guests tell the rest of our story.








Reception Hours
By appointment only
Monday–Friday: 09:00–18:00
Sat-Sun: We are unavailable to receive guests.
Quotation Requests
Suppliers
Phone / WhatsApp
Conceived. Crafted. Performed.
Passed on exclusively through whispered recommendations.
We choose to invest in exquisite cuisine, flawless production, and the seamless execution of our events. We prefer to let our guests tell the rest of our story.








Reception Hours
By appointment only
Monday–Friday: 09:00–18:00
Sat-Sun: We are unavailable to receive guests.
Quotation Requests
Suppliers
Phone / WhatsApp
Conceived. Crafted. Performed.
Passed on exclusively through whispered recommendations.
We choose to invest in exquisite cuisine, flawless production, and the seamless execution of our events. We prefer to let our guests tell the rest of our story.








